Business Needs Assessment

The City of White Rock and the White Rock Business Improvement Association (BIA) are working on a commercial area visioning and planning process to:

  1. Develop a vision for White Rock‟s town centre area that is creative but realistic. 
  2. Develop strategies and plans for attracting new development and attracting businesses to occupy existing space. 
  3. Revitalize the commercial areas through business recruitment, marketing/promotion, and other means to draw more customers to the area. 
  4. Make sure there is adequate parking to help keep the commercial areas viable.

As an input to this initiative, the City and the BIA retained Coriolis Consulting Corp. to provide a commercial market analysis [PDF - 3.4 MB] for White Rock, provide a realistic assessment of the demand for additional commercial uses in White Rock, and evaluate the potential for improving White Rock‟s commercial areas.