The City of White Rock has hired its first Economic Development Officer. Carolyn Latzen will lead the refresh of the City’s Economic Development Strategic Plan and develop strategies to support local businesses during the COVID-19 pandemic.
Latzen, who begins in the part-time role on Sept. 28, has extensive retail and business experience in leadership roles. She teaches marketing at a private college in Surrey.
Latzen is familiar with business in White Rock. She volunteered on the City’s Economic Development Advisory Committee and was chairperson of the Marine Drive Task Force.
In her role as Economic Development Officer, Latzen will collaborate with the City’s Planning and Development Services team, the White Rock BIA, the South Surrey-White Rock Chamber of Commerce, Explore White Rock and local businesses.
Carolyn LatzenEconomic Development Officer City of White Rock
“This is an amazing time to serve in the Economic Development Officer with the City of White Rock. We are all challenged by COVID-19 in our day-to-day lives. At the same time, it has caused us to accelerate so many trends in the world, including for businesses, which are adapting and innovating at a rapid pace. I look forward to collaborating with my business partners to update the City’s Economic Development Strategic Plan and to support businesses during and after the pandemic.”
Mayor Darryl WalkerCity of White Rock
“I am pleased, on behalf of City Council, to welcome Carolyn Latzen to the White Rock team. We look forward to working with Carolyn and our business partners to ensure White Rock’s economy thrives.”